Tag Archive | "Joel Ewanick."

Cadillac – for Everyone?

October 1, 2010 No comments yet

Cadillac’s found their new punch line, and they’re hoping we all get it. After months of brainstorming since the new U.S. marketing chief Joel Ewanick arrived on the Cadillac scene this May, the company has begun to use its new slogan in advertisements – “the new Standard of the World.” Cadillac, known as a luxury […]